The idea for the Horse and Hunk calendar originated in 2009. During the final year of the Equestrian Business Administration program at the Agricultural College in Dronten, the focus was on entrepreneurship. After a brainstorming session, the idea for the Horse and Hunk calendar emerged. While there were already plenty of calendars featuring beautiful women, there weren't enough featuring attractive men. The Horse and Hunk calendar unites two passions: a passion for tough men and beautiful horses. Exactly what you want. Due to its immense success, the Horse and Hunk calendar was named the best "Student Company" in Dronten in 2010.
A portion of the proceeds from the calendar are donated each year to Brooke Hospital for Animals.